Project
Jungmann – Furniture Store 4.0
Browse online, experience in-store
Jungmann is a traditional family business from South Tyrol with several furniture store locations and a strong on-site consulting culture. In the first phase of the joint project, a digital platform was developed to expand the classic offline sales with a virtual shopping experience.
The previous website was to be transformed into a comprehensive virtual product catalog, offering customers a convenient combination of online information and in-store furniture consulting.
In the second step, the existing platform was expanded into a fully functional online shop, including purchase processing.
Our Idea
The focus was on the seamless interaction between offline and online experiences: a flexible system that synchronizes prices and inventory while reflecting the diversity of Jungmann living spaces with atmospheric content. Intentionally implemented filter functions and a well-thought-out menu guide users intuitively to their desired products – while simultaneously showing in which furniture store and on which floor they can view the item in real time. At the same time, the launch of the online shop in phase 2 saw the core shop functionalities such as payment processing and shipping logic individually implemented to meet the special requirements of the product range.
The Result
- Intuitive Living Worlds: Each living world tells its own story – with atmospheric images and direct links to the featured products. The color scheme and visual language adapt to create a visually and thematically cohesive overall impression.
- Dynamic Menu & Filters: The extensive product range becomes accessible through flexible filter options. This allows users to quickly find the right product area, whether they are searching specifically for a sofa or simply looking for inspiration.
- Focus on content: From various modules used throughout the portal to time-controlled campaigns, content management remains flexible at all times. The integration of Ametras industry software with Shopware 6 ensures seamless updates of prices, stock levels, and product details.
- Omnichannel Perspective: The new online presence was initially designed as a virtual product catalog and then expanded into a complete online shop in a second phase. Jungmann thus creates a modern platform that meets all the requirements of brick-and-mortar retail while also impressing with digital services.
- Smooth Payment Process: thanks to seamless payment integration via the payment provider Wallee. This gives the shop a modern and secure checkout process, matching Jungmann's premium brand image.
- Optimized Shipping Logic: Unlike many other e-commerce projects, shipping posed a particular challenge. Due to a wide variety of product sizes and complex delivery requirements, a custom shipping logic was developed to reliably handle even large-volume furniture transports.
Conclusion
The leap from a classic website to a digital product catalog and subsequently a full-fledged online shop marks a milestone for Jungmann. Online and offline offerings merge into a holistic experience that is tailored to customer needs and already anticipates future developments.
Keyfacts
- Project duration: ongoing since 2023
- Shop system Shopware 6
- Integration of an industry interface from Ametras
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Services provided: Strategy & Consulting, Concept, UI/UX Design,
Frontend Development, Backend Development, Interfaces
in Detail
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E-Commerce
- UI/UX Design
- Frontend development with a focus on mobile devices
- Backend development based on Shopware 6
- Integration of the industry interface (Ametras)
Client
- CEO
- 1 Marketing Manager
- 1 Marketing Assistant (Content)
- 2 IT Staff
- 1 Developer of the external software (interface)
Breitetiefe
- 1 Project Manager
- 1 UI/UX Designer
- 1 Technical Strategist / Tech Lead
- 1 Frontend Developer
- 1 Backend Developer
Your Contact
- Simon Casal
- Project Management Expert