Pimcore enables companies as a Digital Experience Platform (DXP) to create personalized multi-channel experiences for their customers. The basis is the ability to manage a variety of different data types and assets. By centrally organizing, publishing, and personalizing digital content, companies can offer seamless and customized experiences across various channels, whether on the website, microsites, or in mobile applications. The integration of personalization tools allows targeting specific audiences and taking the customer experience to a new level. Pimcore makes it possible - the future of digital marketing!

Typical use cases for Pimcore are Corporate & Product Websites, Microsites, PIM systems with underlying custom software, that interact optimally and manage data centrally. Combined, this creates a powerful DXP (Digital Experience Platform). More details can be found in the following paragraphs.

The creation of a corporate website, which offers both appealing UX design and is effectively integrated with a PIM system, is an essential component in building digital ecosystems. Pimcore, as a flexible and powerful CMS (Content Management System), enables companies to create rich digital experiences that not only strengthen brand identity but also enhance interaction with customers. Choosing Pimcore as a platform for website creation offers numerous benefits, including content personalization, improved SEO performance, and integration with other digital tools and platforms.

Pimcore acts as a powerful data hub that enables seamless integration and central management of various systems. This creates a unified data foundation and optimizes your business processes. Examples of systems that WIDTHDEPTH has already integrated with Pimcore include:

• ERP Systems: We optimize the use of business resources and processes through integration with leading ERP solutions such as SAP, Microsoft Dynamics, M3, or Ametras.

• CRM Systems: We enhance customer relationships and management by connecting to CRM systems like Microsoft Dynamics CRM, Salesforce, or HubSpot.

• Shop Systems: We maximize e-commerce performance by connecting with platforms like Shopware, Shopify, and WooCommerce.

• HR Tools: We centralize personnel management through integration with HR systems like SAP Successfactor or Personio.

• Ticket Systems: We improve your customer service by connecting to ticket systems like Zoho, Jira, or ClickUp.

• Business Intelligence and Reporting Tools: Clients utilize provided APIs for deeper insights by connecting with reporting tools such as Lookerstudio or Power BI.

• Social Media Platforms: We keep your online presence up-to-date by automatically and systematically importing social media posts from Facebook, Instagram, YouTube, or Twitter and displaying the content on a social wall.

• Newsletter Systems: We integrate existing newsletter systems like Mailchimp, SendinBlue, or provide an integrated newsletter tool in Pimcore.

Pimcore is based on the API-first architecture, relying on an open interface infrastructure, which provides companies full control over their data. This architecture allows the integration and seamless exchange of virtually any type of data. At the center is the API, acting as a communication bridge between applications. With a variety of APIs, including the REST web service API and the Data Hub GraphQL API, Pimcore ensures flexible and efficient data utilization.

This open approach allows companies to seamlessly integrate the most diverse systems into their IT landscape, retrieve data in real-time, and synchronize with other systems. Whether for importing product data from ERP systems, connecting to e-commerce platforms like Shopware, or integrating with CRM and BI systems - Pimcore offers the necessary API infrastructure. This flexibility makes Pimcore a powerful solution to optimize business processes and use data effectively.

Implementing and optimizing Pimcore requires expertise and experience with digital solutions. By collaborating with a specialized digital agency, companies can ensure they harness Pimcore's full potential and successfully expand their digital presence.

Utilize the full potential of Pimcore for your digital challenges and contact our certified Pimcore Consultants WIDTHDEPTH for individual consultation and implementation.