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Brand, Design

In real estate marketing, design meets strategy. Aesthetics and efficiency combine to highlight real estate and achieve extraordinary results.

Understanding customer problems

It's self-evident, yet often severely neglected. Companies extensively communicate about their products but all too often forget the customers' problems that need to be solved.

Communicating technology emotionally

Naturally, as a manufacturer, you are convinced of your products. There are pages of technical information. In the end, however, emotional arguments are convincing. These are often missing.

Choosing the right channels

Through which channels can I reach my customers? Who are my customers anyway? The persona concept and a touchpoint analysis help make the right decision.

Securing decisions

The right communication after the purchase turns customers into brand fans and subconsciously helps gain new customers.

Measuring conversions

Which measures lead to success? If conversions are measured, the budget can be profitably allocated.

Business-to-business communication is one of the most exciting tasks from our perspective – here are the reasons:

Complex problem solving
In many B2B industries, it's about providing complex products, services, or solutions. That presents an interesting challenge for us.
 
Long-term relationships
B2B relationships tend to be long-term and trust-based. Communication must be designed to build and maintain solid relationships.
 
Professional expertise
B2B communication often requires a deep understanding of the products, services, and industries you work with. This offers us as an agency room for continuous learning and growth.
 
Creative solutions convince
In often interchangeable B2B communication, creative approaches can be the key to success. This requires innovation and creativity from both the client and the agency.
 
Global perspectives
Many B2B companies operate in global markets and have international customers and partners. Communicating in a global context is fascinating as it involves different cultures, languages, and business practices.
 
Innovative technologies
B2B industries are often pioneers in the introduction and application of innovative technologies. We find that very exciting as an agency.
 
ESG (Environmental, Social, and Governance)
Industry companies face challenging times regarding ESG. Only those who successfully follow the ESG path will remain competitive. In communication, new opportunities arise to stand out from competitors and attract new employees.

Translating complex technical information into clear messages and telling unique emotional stories that captivate the relevant target groups: that is our task. – Hanna Peluso-Nemec

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